Business Development Representative

As a Business Development Representative (BDR) at TuMeke, you’ll play a vital role in executing our go-to-market strategy and driving top-of-funnel growth. You’ll be responsible for identifying, qualifying, and engaging potential customers through a mix of inbound and outbound efforts, helping to build a robust and predictable pipeline for the Sales team. Your work will directly contribute to TuMeke’s mission of improving workplace safety and ergonomics through innovative AI-powered technology.

Core Responsibilities

• Lead Generation & Qualification: Identify and qualify high-potential leads through research, outreach, and inbound inquiries to drive new business opportunities.

• Pipeline Development: Proactively schedule and conduct introductory meetings to convert leads into sales-qualified opportunities.

• Outbound Prospecting: Execute strategic outreach campaigns via email, cold calling, and social selling to connect with key decision-makers in our target markets.

• Activity Expectations:

• Set and hold  inbound meetings each month with qualified prospects.

• Set and hold  outbound meetings generated through self-sourced outreach. (Exact expectations will be established during onboarding and may adjust based on territory and performance targets.)

• Collaboration & Handoff: Partner closely with Sales, Marketing, and Customer Success teams to ensure seamless handoffs and alignment on messaging, priorities, and qualification criteria.

• CRM Management: Maintain accurate and detailed lead and opportunity data in HubSpot, ensuring visibility into all touchpoints and next steps.

• Persona Understanding: Develop a strong grasp of TuMeke’s target personas, value propositions, and industry use cases to tailor outreach and maximize conversion rates.

• Continuous Improvement: Contribute to the development of outreach strategies, messaging templates, and qualification frameworks to enhance team efficiency and results.

What You’ll Bring

• Excellent communication and interpersonal skills, with the ability to engage confidently with prospects at all levels.

• A proactive, hunter mentality with a strong desire to exceed activity and meeting goals.

• Organizational discipline and attention to detail when managing multiple prospects and follow-ups.

• Comfort operating in a fast-paced, high-growth environment where adaptability and initiative are key.

• Experience using CRM systems (preferably HubSpot) and leveraging sales tools to optimize outreach and tracking.

• A collaborative mindset, eagerness to learn, and enthusiasm for contributing to a high-performance sales culture.