Job Description
Company:
Space has partnered with a fast growing payment scale up who have just received a £4m injection of cash!
The business offer various payment solution – Payment Gateway, Open Banking Payments, Direct Debit, Real-time payments.
Key verticals include – Financial Services, Ecommerce, and Ticketing.
Clients include – Rangers FC, Flutterwave, Verto, Oakbrook and many others.
Key Responsibilities
Campaign Operations & Marketing Technology
- Own and manage the marketing technology stack, including HubSpot, analytics, and attribution tools, to ensure operational excellence and data integrity.
- Develop and maintain campaign dashboards, lead scoring models, and funnel analytics to monitor performance and drive efficiency improvements.
- Oversee email automation, audience segmentation, and campaign workflow execution.
Campaign Execution & Demand Generation
- Collaborate closely with the Demand Generation Manager to deliver and optimise account-based marketing (ABM) campaigns across priority verticals.
- Ensure all campaign activities are scalable, measurable, and aligned with commercial and revenue objectives.
Partner Marketing
- Work in close partnership with Partner Managers and the commercial team to develop and execute joint marketing plans targeting partner customer bases.
- Design and deliver partner-focused and partner-led campaigns that drive engagement, education, and enablement, while supporting coordinated go-to-market initiatives for end customers.
- Plan and execute joint initiatives, including webinars, events, integrated campaigns, and ecosystem-specific content.
- Track, analyse, and report on partner marketing performance, including engagement levels, lead contribution, and return on investment (ROI).
Website & Content Management
- Manage updates to the company website, ensuring content accuracy, relevance, and optimisation for lead generation.
- Collaborate with content stakeholders to maintain high-quality, engaging materials across the website and campaign landing pages.
- Monitor and evaluate website performance, conducting testing and optimisation to improve engagement and conversion rates.
Performance & Optimisation
- Monitor and report on campaign performance against key performance indicators (KPIs), including click-through rate (CTR), cost per lead (CPL), conversion rates, and pipeline impact.
- Ensure accuracy and consistency in reporting and attribution across all marketing programmes.
- Continuously optimise funnel velocity and conversion performance to support business growth.
Get in touch for more info