Market Researcher (Software Validation – Service Business App)
Job Description
We’re developing a software solution for service-based businesses in Nigeria, such as salons, spas, gyms, hotels, and shortlet apartments, to help them handle payments, bookings, expense tracking, loyalty programs, and promotions seamlessly.
We’re looking for a Market Researcher to help us validate this idea by understanding business needs, identifying key pain points, and gathering insights that will shape product direction before development.
Responsibilities:
- Conduct surveys and interviews with target businesses
- Analyze feedback and summarize major problems and trends
- Research competitors and existing software solutions
- Provide recommendations on key features, pricing, and market entry strategy
Requirements:
- Experience in market research, customer discovery, or data analysis
- Familiar with Nigerian SMEs (especially service-based businesses)
- Strong communication and interviewing skills
- Able to use tools like Google Forms, Excel, or Airtable
- Self-driven and able to deliver actionable insights
- Duration: 2–3 months (freelance/contract)
- Location: Lagos – Remote (field work will be required)
Interested candidates should apply using this link:
https://forms.gle/AW7h8mPsikoJxk428
